To succeed in marketing you need to connect with real people. There, I said it. You know my secret. Every business out there needs to market their brand, and many are attempting to do so in some way. There is, however, a difference between effectively spending budget and time, and wasting it. Digital marketing is […]
CONTINUE READINGSo, you want to explore the cost of working with a professional content writer or copywriter for your business? That’s a sensible decision, bearing in mind the biggest and most successful brands in the world use copywriters to bring their brand to life. Admittedly, copywriting can be very expensive, mostly due to the difficulty of […]
CONTINUE READINGYou may think that content writing is easy and that any one can do it. Technically, yes, anyone can write words. The difference however when working with a professional content writer or copywriter is that they will create quality content that resonates with the reader. And that content may even force that consumer into taking an […]
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Whether you’re just starting out or looking to up your marketing game, it can be pretty overwhelming to know what type of copywriting service you need. To begin to understand what type of copywriting service you need, it’s essential to know exactly what copywriting is. What is copywriting? Copywriting is a specialist style of writing intended […]
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Blogging is a time consuming task, but it’s an essential ingredient to market your brand, business, service or product online. So it’s key that you do it right. I’ve created a 7 step infographic to support you. Sure, we blog for our clients, but it’s also something that you as the industry professional can do […]
CONTINUE READINGI’ve recently started working with a new client who approached me with a fantastic opportunity – to produce short-form copy for their social media profiles. Fantastic, and finally, a nice opportunity to flex my storytelling muscles to create engaging and relatable social copy to entertain and educate. This particular company helps other businesses to scale […]
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Here’s one of the most common ‘vs’ blog topics you can come across – Content Writing vs Copywriting. Although it is so common, I will try not to bore you with the ‘same old’ information you can read on any other writing blog. This blog is focussed on allowing you to see which writing service […]
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SEO (Search Engine Optimisation) Copywriting is a writing process focussed on creating website content that is optimised for search engines. The best copy online is concise, well-written and engaging, and it should be no different when it comes to SEO Copywriting. The best practice of SEO SEO requires a great deal of work – keywords […]
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Writing website content relies on more than just making sure the content reads well, it’s about everything in between. Yes, it’s extremely important to ensure that your web content is engaging and correct, but it’s also about having a strategy behind the content. Website content writing should never be something that is completed just because […]
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