A sickening criminal act was committed by Weetabix. It did however spark huge responses and got their brand huge attention. Here’s the criminal act: Why should bread have all the fun, when there’s Weetabix? Serving up @HeinzUK Beanz on bix for breakfast with a twist. #ItHasToBeHeinz #HaveYouHadYourWeetabix pic.twitter.com/R0xq4Plbd0 — Weetabix (@weetabix) February 9, 2021 VILE. […]
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Effective website content relies on the science behind users browsing a website. You may or may not be aware that website content is a process that needs to be carefully thought about. It’s words and so much more. It’s your sales pitch, it’s your brand’s voice, and most importantly, it’s your means of communicating with […]
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There is one element that every business shares with the biggest brands out there. It’s not income, sales, projects in the pipeline, retweets, or social following. It is the brand message your business portrays every day. It’s simple: if your customers see consistency and can relate to your messaging, they are more likely to trust […]
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You’ve got an amazing product and an online store for selling it, but you’re just not seeing online sales coming in. You’re not alone. Plenty of other businesses are in the same boat. Whether selling a product or service, generating sales online is a challenge. Sometimes it’s down to your website not making the cut, […]
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What’s your content marketing strategy? Do you even have one? If not, then you are missing a huge trick – content is the key to every successful marketing strategy! Content marketing is not an easy process. It requires a great deal of planning, patience, creativity and experience. We can’t stress enough how important content is, […]
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This is by no means an easy task but making sure your brand identity comes across in your marketing will make all the difference to your success. Check out our 4 step guide below. Every brand has an identity, just like every person has their own unique personality. A brand identity is what makes your […]
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For effective marketing, content must be at the centre of it all. It could be the difference between success and failure! It’s no secret that content is integral to every marketing strategy. However, there are still many businesses, brands, individuals and marketers out there who undervalue content. ‘Content’ comes in many forms, but we’re focussing […]
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I’ve recently started working with a new client who approached me with a fantastic opportunity – to produce short-form copy for their social media profiles. Fantastic, and finally, a nice opportunity to flex my storytelling muscles to create engaging and relatable social copy to entertain and educate. This particular company helps other businesses to scale […]
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Does your brand convey a message with a precise tone of voice? Branding is all about creating a succinct and uniform identity through visuals and content. However, this isn’t just achieved through how a logo looks or its tagline. There are several portions to branding. Content being one of them. Naturally for us, we want […]
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Our Search Engine Optimisation (SEO) approach for businesses in Surrey and beyond What is SEO? SEO is a marketing strategy focused on optimising a website to make it rank on page 1 of Google. The reason that businesses in Surrey and across the world want their website to rank on page 1 of Google is […]
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