If you’re interested in digital marketing for your business, then you’ve probably read about ‘SEO’. And you’ve probably seen that content is mentioned a lot on the topic of SEO. Most people will call it “SEO content”. You might, however, not understand how the two connect. Digital marketing today Digital marketing is about staying on […]
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Before we get ahead of ourselves and talk about all the benefits of quality website content, you need to create quality content… or hire someone to write quality copy for you. Writing quality content is a skill. You need to write for your customers, while making sure the copy appeals to search bots that crawl […]
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A successful blog = huge growth for your business online. That’s why you should always be looking to create content for your blog. Blogs have been essential in just about any successful business’s marketing strategy. It’s allowed small, local businesses to scale nationally, and the biggest brands in the world to make sure they kee
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Google recently released a new Search Essentials rules guide. And then Neil Patel decided to write a blog of his own, focusing on what Google’s Search Essentials guide tells us about Search Engine Optimisation (SEO). Sounds innocent enough, doesn’t it? Then Neil decided to go and comment on content quality. Again, fair enough and makes […]
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So, you want to explore the cost of working with a professional content writer or copywriter for your business? That’s a sensible decision, bearing in mind the biggest and most successful brands in the world use copywriters to bring their brand to life. Admittedly, copywriting can be very expensive, mostly due to the difficulty of […]
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Whether you’re just starting out or looking to up your marketing game, it can be pretty overwhelming to know what type of copywriting service you need. To begin to understand what type of copywriting service you need, it’s essential to know exactly what copywriting is. What is copywriting? Copywriting is a specialist style of writing intended […]
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Email copywriting is a game changer in the marketing world. Its ROI is incredibly high, with a proven £31 return on every single £1 spent. And with almost 100% of people with email addresses checking their inboxes once a day, it’s a prime market for any company looking to further engage with their audience. That’s […]
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