Website marketing for tradespeople - Handyman seo

Make it easy for customers to find your trade business website and book your services

Search engine optimisation for tradies and home renovators

You’re here because you want more work for your trade business. A great way to do this is through marketing your website.

You need customers to find your website when they’re Googling for help. They search an issue you can solve, they land on your website, they get in touch and book your services.

Sounds simple enough, doesn’t it?

If only it was easy, but luckily we know a great way to make it happen, through search engine optimisation (SEO) and content.

We’ve grown trade businesses before

“Written website content and complete SEO for Chichester Carpet Cleaning, I am very pleased!”

And make sure to check out our content project for Dynamik Construction

Let’s grow your trade business too with SEO and content

Send us your name, email and site address and we’ll be in touch within 24 hours with a quote.

    Why you need SEO and content as a tradesman/woman

    SEO stands for search engine optimisation, which is a marketing technique to get your website ranking high on search engines like Google.

    When a customer types in a service they need, or a problem they need to solve, or a question they have, you want your website to show up for them.

    That’s what SEO can do for you.

    Then they go to your website and hopefully get in touch with you.

    Content is the wording that goes onto your website. It’s that wording that helps with your SEO.

    Without good quality copy, you will not rank and you will not convince people to get in touch with you.

    SEO and content is the most affordable way to grow your website’s traffic for the long term. SEO has proven to offer a better return on investment than all other online advertising.

    By getting your tradesman website ranking on page 1, you will have a much higher chance of generating real leads through your website.

    We’ve outlined the full SEO process here if you want to know more.

    See the impact our SEO has had on businesses!

    If you’re struggling to get customer enquiries and leads online, it’s because you have zero to little online presence

    Without an online presence you’re missing out on your customers who are looking to complete renovation jobs on their homes.

    To get enquiries online you need to be easily discoverable on Google search. After all, when people need support with their project, they turn to Google when they need a solution.

    SEO content allows us to show that you are the solution the home owner needs.

    Having a website advertising your services isn’t enough anymore

    It’s essential that you have a website to promote your trade expertise, but without website marketing your website will go under the radar.

    We achieve page 1 rankings through technical on-site optimisation, content writing, copywriting and ongoing strategy.

    Our bespoke SEO strategies include:

    • Keyword Research

    • Content Writing

    • Page Optimisation

    • Ongoing Strategy

    • Monthly Reporting

    Our SEO services for trades men & women include:

    We would love to hear from you and see how we can boost your trade business.

    SEO packages TJ Creative

    SEO is perfect for marketing any trade business

    Your services are in demand. We know this because there are such high search volumes whenever you look at Google’s monthly searches for various trade services.

    Rank for your services and what your customers need help with (their issue that you can solve)

    Your customers are typically homeowners, renters/tenants, landlords and business owners.

    You’re a skilled professional who can be relied on to solve an issue. And issue related searches are always highly searched, every single day.

    That means that if you appear for the service you offer in your local area, you will earn yourself a lot of website visits and customer enquiries.

    There are a couple types of SEO we recommend doing as a tradesman

    Local SEO

    You can rank locally, but you’ll of course be able to cover a radius, which opens more SEO opportunity for you.

    And once you’re showing top locally and within your service area radius, it’ll be hard to ignore your business’s website.

    You will want to show up when people search “- your trade – – your locations -“, which will look like something like this: “plumber london”, or “builders near me”.

    You may also want to rank for services you offer, like “boiler service london” or “house extension experts”.

    Longtail SEO as part of a content strategy – Creating quality content to rank for problem related or question search queries

    Any SEO company worth their salt will focus on creating high quality content.

    In your line of business, there is a huge amount of content you can create, and content that your customers need.

    We call the problem-led or question related keywords ‘longtail keywords’. Basically, it’s longer searches compared to the local SEO I mentioned above.

    So your longtail keywords as a trade will be:

    • Best small kitchen ideas
    • Popular loft conversion ideas
    • How much does a boiler service cost
    • How long does it take to install new windows
    • How much money can new triple glazing save

    If that’s your ambition, brilliant, you’ll need SEO.

    SEO is more than ranking though

    Be warned that SEO isn’t an instant thing and it’s not just about rankings.

    Ranking at the top of the searches requires a few things:

    • Quality website – fast loading and super easy to use
    • Great content – to keep people interested and to make them want to work with you
    • Targeting relevant keywords – by creating relevant website content and doing the technical SEO bits

    Have all of that and you have a great chance of ranking.

    But it’s not instant results. SEO truly is an investment and requires regular work for months and years. SEO is for business owners who understand the value of SEO and the long term gain it will give to you and your business.

    To see what’s possible for your business, get in touch.

    SEO packages TJ Creative

    What our clients have to say…

    The UK's leading driving school, BSM

    Tom wrote 30 BSM Local Landing pages for us. A really difficult task however Tom did a great job. I would really recommend Tom for any content writing and we'll definitely look to use him again for further pages.

    I’ve seen my site go from obscurity to ranking well

    I’ve always been a bit dubious of SEO companies but I was referred to him by someone I know well and trust. I also saw the results a friend of mine had had by using his services. I’m so glad I chose to work with Tom. He’s explained everything really well and given me lots of options for now and also for moving forward. Most importantly I’ve seen my site go from obscurity to ranking well in a matter of months.

    Ben Cumming Photography
    An incredibly talented writer and the depth and range of his digital marketing knowledge is huge

    I have had the pleasure of working with Tom and TJ Creative on a number of content projects for Big Gun Graphics. The quality of Toms work is second to none - he is an incredibly talented writer and the depth and range of his digital marketing knowledge is huge - a very powerful combination! Thank you Tom!

    Big Gun Graphics
    Their work is always to the highest of standards

    Fantastic! I have been using TJ Creative since they started and without a doubt I would recommend them! Their work is always to the highest of standards and they take the time to listen to your brief and really get to know your business before creating any written work.

    The Website Space
    For content, marketing and SEO, just give them a call

    I had been struggling with content and marketing for my wedding photography website but Tom understood what I wanted to achieve and he's smashed it for me. The ongoing work is just getting better and better. Brilliant to work with and he really knows his stuff. If you need help with your website... content, marketing and SEO then just give him a call.

    Martin Slater Photography
    Achieving great rankings for the website

    Working with Tom at TJ Creative has been great. Although I'm using their SEO services, Tom is more than happy to advise me on other aspects of digital marketing. Along with optimising and achieving great rankings for the website. He has improved the site's usability and its overall look. He's always more than happy to help even if it's going beyond the service he's providing.

    Hokey Cokey Party Shop
    The content is of a high standard

    Working with Tom has been amazing. The content is of high standard and I will certainly recommend your services to others.

    SOS Creativity
    Personalised and affordable service highly recommended

    Personalised and affordable service highly recommended. We are using Tom to perfect all the text on our website and marketing material. He is a pleasure to work with and a valuable service for our business.

    Entity Photographic
    AAAAA+++++ written website content

    AAAAA+++++ written website content for Chichester Carpet Cleaning, I am very pleased and will be using this young chap and his company again!

    Chichester Carpet Cleaning

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