“People don’t buy what you do; they buy why you do it.” This quote coined by inspirational speaker Simon Sinek perfectly explains the power of storytelling in marketing (which is why I’ve used it). We all love stories. Nothing gives us the feels quite like stories do. Fascinatingly, people remember stories better than they remember […]
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Pay per click advertising. If done right it could be the most valuable investment you make. According to Statista, PPC has been shown to offer the best ROI compared to any other form of online marketing. Big and small enterprises alike make good use of it as they only need to pay for an ad […]
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You’re here because you want to be one of those smug business owners or marketing managers who can see their website getting tons of hits, enquiries and sales. They don’t even have to leave their house or office to get them, they come to them. The ultimate dream! To help you become one of those […]
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Now is as good time as any to start marketing your landscaping or gardening business online With the seasons changing, now is a great time to explore marketing your landscaping business online. You might think that because you offer a physical service of a home/garden renovation in a certain radius in your location that you […]
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For SaaS (Software as a Service) businesses, digital marketing plays a crucial role in driving traffic, generating leads, and increasing conversions. SaaS businesses are unique. Providing software products that are often intangible makes it difficult to demonstrate. Because of the nature of your product offering, digital marketing is an essential way to showcase your software […]
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Here we all are, thinking about what our New Year’s resolution will be. To lose weight (that’s one of mine!), visit loved ones more often, quit smoking, or is it to grow your business? If it’s the latter then we can help. Losing weight, definitely not my bag! Here’s just some of the expectations you […]
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The landscape for just about everyone is pretty dismal right now, especially in business. The UK government has really destroyed the economy; cost of living is at the highest level it has ever been at, and you might have seen demand in your business drop off of the face of the earth. While you’re being sensible and trying to make the right de
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The hourly rate of a decent copywriter is between £50 – £75. And considering a blog can take at least 3 hours to plan, write, edit and publish, it can become quite a chunky outgoing in your marketing budget. But these cheatsheets can save you a hell of a lot of money! If you’re willing […]
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Taking your business online can be nerve wracking. It doesn’t need to be. This guide will talk you through everything you need to know about setting up your small business online. You’re running your company that you’ve put your of blood, sweat and tears into. You might be thinking, why would I want to put […]
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Wix is a great website builder to use if you’re a new business. With little to no budget, Wix can make the design process incredibly easy to manage. It’s a perfect option for people just starting out or those running services out of their own home. Even better, you can still create a nice looking […]
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